Variant Sport Utility Vehicle (SUV) Porsche Cayenne, recorded sold in the first half of 2011. Throughout January-June SUV it has sold 65 thousand units, an increase of 37 percent over the same period last year.
Along with increased demand in the global market, Porsche AG intends to boost production of SUV's by 20 percent. "Increased production capacity begin next year," said Bernhard Maier, Head of Sales of Porsche AG as reported thetorquereport.com, Wednesday, July 13, 2011.
Maier confessed, now prospective buyers, particularly in countries that fall into groups of emerging markets like Brazil, Russia, India, and China, have to wait a year to get the car. SUV's also a best-selling models made by Porsche, because it accounts for about 60 percent of sales.
Throughout 2010, in China, posted sales of 8351 units of the Cayenne. The number is more than half of Porsche's total sales in the country reached 14,785 units.
Total SUV sales during the year was 97 thousand units. In fact, before the SUV was launched in 2001, annual sales of Porsche's no more than 50 thousand units.
Strong demand also occurred in Indonesia. Throughout January-June Porsche Cayenne in the ground water is already sold 20 units. "In fact, we require 10 units of quota per month, but the Porsche was only given three units," said Judy W. Widodo, Vice President of Sales and Marketing PT Eurokars, Agent licensee (APM) Porsche in Indonesia when contacted by Tempo, today .
Judy said sure, if there is no rationing such that SUV sales will be even greater. In addition to the limited quota, the pivot for this car an average of seven months. "Currently the Porsche Cayenne sales accounted for 60 percent of total sales in the homeland," he explained.